Most entry-level data analyst positions require an appetite for data. Effective data analysis helps organizations make business decisions. Nowadays, data is collected by businesses constantly: through surveys, online monitoring, online marketing analyses, collected subscription and registration data (e.g. newsletters), and social media monitoring, among other things. Through hands-on projects, students will learn how to apply these techniques to real-world data sets and gain the skills to make data-driven decisions. The course is suitable for beginners interested in pursuing a career in data analytics or for professionals looking to enhance their data analysis skills.

By the end of the course, students will have a solid foundation in data analytics and be able to use these skills to inform business decisions.